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Earned Media Placements 

This section shows brief examples of recent work—always pieces of a much bigger campaign

PADS | Earned Media and Acquistion

We were thrilled to work with Pacific Assistance Dogs Society, where the organization netted earned media across Western Canada in places like VancouverEdmonton and Calgary

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St. Paul's Foundation and Diamond Foundation 

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Neza Coffee | Earned Media

Survivors of the Rwanda genocide against the Tutsi recently launched a new fair trade coffee company in Vancouver, providing partial proceeds to fund mental health and trauma therapy for other survivors. We generated inspiring media coverage on the front page of the Vancouver Sun, Province Newspaper, Global BC and more.

CTV
Charity responds to the threat of 'Summer Hunger'  

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Backpack Buddies is expanding to reach more communities facing child-hunger. It was wonderful to help the organization share its story on CTV Morning Live. 

Global Morning News
Charity Protecting People with Albinism 

Under The Same Sun is an incredible charity protecting people with albinism in Africa and beyond. It was phenomenal to help the organization share its story on Global BC Morning News

Vancouver Sun
Charity Says Hoarding is Hurting Families 

Backpack Buddies was able to sound the alarm about pandemic hoarding through articles like this on CTV News and this in the Vancouver Sun and Province Newspapers

Documentary Production
Nehemiah Construction 

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Just before the pandemic struck, we visited the Turkana Desert in East Africa to produce these promotional videos for Nehemiah Construction. You can watch an example of our promo videos here and here

GLOBAL BC MORNING NEWS
Ethical Christmas Gift Guide

Each year we get the chance to feature amazing organizations on this 'Feel Good Gift Guide' along with local celeb Aleesha Harris. Here we featured three impressive charities like JustPotters on our Ethical Christmas Gift List with Global BC.

Globe and Mail 
Charity Implores Support for Hungry Children

Backpack Buddies is expanding to feed hungry children in new areas of British Columbia, and garnered this amazing placement in the Globe and Mail.

CTV Vancouver 
Charity Feeding Children Expands 

Very happy to work with Backpack Buddies, a charity expanding to feed hungry children and garnering well-deserved coverage in places like CTV, Global News, Vancouver Sun, Victoria Times Colonist, and Victoria is Awesome.

CTV Vancouver 
Local Charity Makes History in Africa

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Korle-Bu Neuroscience Foundation made medical history in Liberia and received some much deserved coverage on both CTV and CKNW

VANCOUVER COURIER
Ethical Christmas Gift Guide

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JusTea was featured in several Ethical Christmas Gift Guides like these articles in Vancouver Is Awesome, Burnaby Now, and Vancouver Courier.

GLOBAL BC MORNING NEWS
Ethical Christmas Gift Guide

Amazing to feature three organizations, all improving the world in their own ways, on this Morning Show Segment. JusTea, Locally Global and Youth Unlimited are three groups that deserve to be on any Ethical Gift List. Special thanks to Vancouver Sun Arts and Life Editor Aleesha Harris for presenting the list so well.

BREAKFAST TELEVISION 
Tea Transforms Lives

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JusTea uses tea to help underemployed women and youth in Kenya. Super pumped to help them get some well-deserved credit on Breakfast Television & City TV News!

PROVINCE NEWSPAPER & VANCOUVER SUN
Former Child Soldier Shares Story

Jemal wrote a book about his struggle as a child soldier, spiral into addiction and homelessness as a result of childhood trauma, eventual recovery from addiction, and new life helping others. Great to get him placements in the Province and Sun Newspapers. 

NEWS 1130
Former Child Soldier Pens Memoire 

Extremely happy to help Jemal share his story on News 1130 Radio.

PROVINCE NEWSPAPER & VANCOUVER SUN
Opinion Editorial 

Jeremy wrote this Op-Ed in response to the tragic death of a homeless man, named Ted, inside a Vancouver Tim Horton's. See more of his homeless advocacy and Union Gospel Mission earned media mentions at www.ugm.ca/media-centre/

NATIONAL POST
Union Gospel Mission 

We invited NBA Superstar Jeremy Lin to serve the homeless at Union Gospel Mission, garnering national coverage. See more of my homeless advocacy and Union Gospel Mission earned media mentions at www.ugm.ca/media-centre/

GEORGIA STRAIGHT 
Union Gospel Mission 

After a homeless man was robbed while sleeping on the street, a group of us rallied on social media to right the wrong. See more of our homeless advocacy and Union Gospel Mission earned media mentions at www.ugm.ca/media-centre/

GLOBAL BC MORNING NEWS  
Ten Thousand Villages 

Morning Show Live Interview: we were thrilled to work with Ten Thousand Villages, Canada's largest non-profit fair trade social enterprise, and land this placement on Global BC.

VANCOUVER SUN & PROVINCE 

Yo Bro Yo Girl Youth Initiative 

The Province Newspaper Front Page Story: Yo Bro Yo Girl Youth Initiative are one of the most deserving charities we know. This video accompanied a front-page article in the Province Newspaper and Vancouver Sun. Read the article here: http://bit.ly/2m8W1D2.

GLOBAL BC NEWS HOUR 
Yo Bro Yo Girl Youth Initiative

Global BC News Hour at 6: Yo Bro Yo Girl Youth Initiative recently expanded its gang prevention programs to Elementary schools. It was great to help them show what they do on BC's stop newscast. 

NEWS 1130  
Yo Bro Yo Girl Youth Initiative

News 1130: Yo Bro Yo Girl Youth Initiative recently expanded its gang prevention programs to Elementary schools. It was great to garner solid radio coverage across Metro Vancouver.

CHILDVIEW MAGAZINE 
World Vision

Jeremy Hunka wrote this piece for World Vision Canada
Jeremy Hunka wrote this piece for World Vision Canada

Magazine: It was inspiring to write this article for World Vision's Childview Magazine, featuring a couple who turned their wedding into a fundraiser and took a honeymoon to see their sponsored child in Africa.

GLOBAL BC // PROVINCE & SUN 
Union Gospel Mission

Global BC & Vancouver Sun: Jeremy helped UGM secure a lot of coverage in his work there as Communications Manager. These stories are two of his favourites. The first was a front page story in the Province newspaper and the second a Global News Hour special, both reporting on how UGM is using nature to help men overcome homelessness. 

SAVE THE CHILDREN
Mary's Story - Promotional Video

We were lucky enough to work with Save the Children Canada on six promotional videos, featuring their life-changing work. 

SAVE THE CHILDREN
Karen's Story - Promotional Video

We were lucky enough to work with Save the Children Canada on six promotional videos, featuring their life-changing work. 

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